A Business blog is an incredible online marketing tool that saves you thousands of dollars but provides great business opportunities in just one click. Blogs are user-friendly, customized and flexible medium for disseminating useful information for effective positioning of your products in the market.
Businesses that are actively blogging have a huge advantage of their competitors. Here are just a few of the advantages:
Word-of-Mouth – In a survey, there are currently 14 million blogs with 80,000 more being added each day and about 30 percent of the 50 million users are blog readers. Imagine how much exposure your company will have, if your products are advertised through blogs. The Internet allows information to spread quickly especially if an impressive write-up goes with your product. Soon your blogs will be passed on to hundreds of possible customers.
Awareness and loyalty – Open communication with your customers creates trust and loyalty among them. Being there to respond to their questions and comments makes them more willing to try your products and services.
Feedback – Blogs are great for product research and reviews. It would be easier to improve on your products if you observe your customers’ thinking and behavioral patterns. You can also take immediate action to your customers’ concerns.
For better marketing results, actively promote your business blogs by submitting your blogs to blog search sites and directories. Do not forget to paste in with your blogs, your URL. Be sure that your blogs contain exclusive information with value and are always updated to keep readers visiting for updates.
SourceOne Technologies offers several blogging packages to help you get started. If you are interested in starting a blog today for your business please contact us at 720-306-5001.