Your Customers are searching for you – are they finding you?

In today’s environment in most cases when someone needs your product or service they are going to go to Google or another search engine such as Bing or Yahoo and begin searching.  This allows consumers to do the leg work ahead of time and locate the best options for what they need.

The fact that consumers are searching for your product or service opens up a great opportunity for your local business, however you need to ask – Are they finding your business online or your competition?

Now is the perfect time to begin marketing your business online and start to capture the consumers searching for your product or service.

There are several ways to begin the process of marketing your business online and capturing the searches of consumers.  Here are just a few methods that you can utilize to do so:

• Register your business and website in local search directories

• Establish a Facebook Fan Page and engage your current customers

• Publish Articles online with information related to your products or services

• Establish a Twitter Account

• Participate in Online Forums where your prospects seek information

Once you have some channels established it is important to be creative in what information you share.  The following are some great things that you can share about your business:

• Testimonials

• Coupons

• Videos

• Profile a top customer

SourceOne Technologies is here to assist you if you need help in getting started with the above tips.  Once you get started and become consistent you will begin to see results and more traffic and customers from your efforts.

Remember that these tips apply to all types of businesses – store owners, landscapers, doctors, lawyers, you name it.

Convert documents to 50 different languages

If you have ever needed to convert your presentations or marketing material to another language then DocTranslator may be just what you are looking for.  This tool will convert your documents keeping the formatting in place into the language you need (50 are currently supported).

There is no need to register or provide an email address to use this service.

Create coupons online for FREE to promote your business

Coupons are a great way to market your business, products and services, but sometimes they are time consuming to create and manage.

Oneminute coupon is a new service that is in beta testing that allows you to design a coupon for free that can be posted on your website and printed out by your customers and visitors.

It is a tool worth investigating and incorporating on your site to bring customers into your business.

SourceOne Technologies can assist you in implementing this service along with many more to help you drive customers to your business.

Have you ever wanted to see your picture on a magazine? – now you can

If you ever wanted to have your picture on a magazine – now is your chance.  The site www.magmypic.com offers you the ability to create a magazine with your picture on it.

Clobby – Group Chat on Facebook

Clobby is a very exciting group chat application for Facebook. It adds a “Chat” tab to your Facebook page or profile. You can host chat events and chat parties for your friends and fans.

Finally, you can now have long-awaited group chat with your Facebook friends and fans. And it’s FREE!

Have you ever wanted to follow the “tweets” from executives?

Twitter is a very popular and useful tool, however sometimes it is hard to sort out all of the people you want to follow and absorb.  There is now a new site that allows you to see the tweets of executives of companies,  ExecTweets

Do you know the value of your Facebook Page (Fan Page)

Have you ever wondered truly what your Facebook Fan Page is worth?  Or maybe what it could be worth?  Well there is a new “Cool Site” that will evaluate your Facebook Fan Page and let you know what it is currently worth and what it could be worth.  The site is Social Page Evaluater ( http://evaluator.vitrue.com/ ).

If you have a FaceBook Fan Page be sure to take a look and see the value – or you could even check the value of one of your competitors or favorite pages.

Know Your Competition – Competitious

As you build and grow your business it is important that you know who your competition is and what they are doing.

Competitious is a great new tool to help you track and monitor your competition and gather other important stats.

Cool Site: Useful site for capturing screen shots of web pages

If you have ever needed to capture a screen shot of a complete web site you know that it isn’t always the easiest thing to do.

There is now a great tool available that you can use that is free and doesn’t require any registration.  Capture Full Page allows you to input a url and then it will create an image you can save of the website.

Local Search Marketing

The way we do business and how we reach our potential customers has changed thanks to the Internet.  Not only have internet users become much more savvy they now have many different ways to access information online, which include mobile devices and in some cases GPS.  In today’s environment consumers are used to finding information, including listings for local businesses, fast and easily.  In order to take advantage of these new trends you need to make sure your business can be found on the local level.  This is something SourceOne Technologies can help you with!

Optimizing for local search properly can be very rewarding and profitable with the fast growth of geo-targeting and personal search. SourceOne Technologies local search marketing services are an excellent solution for driving high quality traffic to your local businesses from multiple online mediums, which include top national search engines, local search engines, internet yellow pages, niche search sites, and mobile directories.

How it is done

Prospects are much for mobile today than they were a few years ago.  In order to have a broader reach local and regional business must implement a larger reach to have access to the large bucket of potential customers. In today’s environment, it’s about gaining visibility in various online search engines and on location maps, thus making it essential to be optimized for your geo-specific keywords. To accomplish this, SourceOne Technologies offers a local search package that will gain significant local marketing exposure for your company.

With our local search engine marketing your company can have customized, branded and targeted local listings in a variety of places such as Google, Yahoo!, Bing, YELP, and Merchant Circle and many more. We work with you to ensure you have an engaging local profiles, using keywords that are relevant to your target market, designed to drive local business to your website. We’ll also add graphics, any available video, optimized descriptions and links to each of the profile listings.

Once your profiles are set up, we’ll continue the momentum of these listings by generating relevant content for posting on applicable business listings, adding connections, and participating in the community within the local search site. We are ready show you how you can have a more targeted online presence today.

Contact us today to get started with your Local Search Marketing.

Send us email on Local Search Marketing or call us at 720-306-5001.

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